Melissa’s data enrichment solutions add missing information (like demographics, business firmographics, and social media handles) for omni-channel success. Melissa’s powerful Data Profiler helps you discover existing weaknesses in your database so you can create and enforce business rules on incoming records to maintain data quality.
Plus, append geographic and detailed property data to your database for improved segmentation, insight and personalization. Profiler Identify and extract data, as well as monitor it over time.
Merge/Purge Melissa’s Match Up® Component uses advanced fuzzy matching algorithms and deep domain knowledge to dedupe even your closest matches. businesses and homes, including building information, value, sales history, and more.
Melissa provides tools for verifying your customers and contacts accurately and quickly—every time.
Social Media Enhance your data with information from 20 different top social networks, like Facebook, Twitter, Linked In, and more. Right Fielder Effortlessly organize and reformat to turn unstructured data into a information that makes sense.
Top Connector This app provides instant access to data for over 110 million U. Melissa’s self-service data quality tool, Listware, checks, verifies and corrects the names, addresses, phone numbers, and emails in your list.
Melissa tools play nice with many different technology ecosystems to provide customers around the world with clean and accurate data for marketing, shipping, lead generation, fraud prevention, and everything in between.
Data decays at a rate of over 22% every year, not just due to inaccurate or incorrectly-formatted information, but also because customers are always moving, marrying, divorcing, and updating email addresses.